Tessarose History
Tessarose Productions – the beginning
In 1992, Tessa
Grigg was teaching nanny students at a private college
in Christchurch, New Zealand. One of her specialist
areas was teaching music for children. The issue arose
with her students of where to find suitable music they
could sing along to with the children in their care,
to make sure their developmental needs were being met.
After
doing some research into existing resources, Tessa decided
it was worthwhile to make something specifically
to meet the need. After a few false starts, she made
the connection with Brian Ringrose and a lasting business
partnership
began.
Brian was an accomplished guitarist, singer
and composer, who had been writing and recording music
and jingles,
and recording other musicians in his studio in
Christchurch. He also happened to be on the lookout for
a new musical
opportunity.
Tessa says Brian's enthusiasm and
willingness to take on the project appealed and she was
hooked. "Brian’s
studio was perfect for the job and while
he took on the recording and production of the tape I was
able to
focus on coming
up with the ideas. His outstanding ability
to translate "It
needs to sound like frogs, Brian." into
interesting children’s music was a
bonus I had not expected, but soon came to
rely on."
From Tessa's perspective as
an experienced early childhood educator,
the most crucial
part of the
project was
to incorporate all the important developmental
components into the music.
" These things included the pace of the songs, the
messages that the words conveyed, pitch, and clarity
of diction. I nearly drove Brian nuts!! We recorded material that I had
used extensively with children previously,
so I could be reasonably sure of audience appeal."
The result of this first
collaboration was that Tessa's nanny students purchased the tape, and then
people started buying
it for their friends and families. Brian
heard the word "gift" and
immediately saw that there was an opportunity
to take the tape further.
After much discussion, Tessarose Productions
Ltd was formed. The tape was re-mixed and anything
that annoyed either
of them was removed or re-recorded.
Sing a Song became the title
and the album cover was designed
by Christchurch artist, Celia Allison. The company now had
its
first highly
professional product.
Over the next
18 months, marketing Sing a Song then became the focus,
with great
results.
With the first
tape doing
well Tessa and Brian decided
to look at doing another.
Tessa had ideas of a continuing
story, and Brian was keen to
do something
with a New
Zealand flavour
so
that Tessarose
could move into the international
market. "Sing through
the Seasons of New Zealand" was
the result. The inclusion of
original material on the ‘Seasons’ album
meant there were ideas that had
to have songs written about them.
The "Our Back Yard" song
was put together in the studio
one night from a list of words
that Tessa was looking
to use somehow. The words "now
there’s a cabbage
tree in the middle of the lawn,
right next door to the sand pit..." began
to flow and another original
song was born.
Songs on this
album had a distinctively New
Zealand feel, including iconic
kiwi events
such as the
local A and
P show and summer holidays at
the beach – plus
a humorous twist that makes individual
songs even more memorable.
The ‘Seasons’ album
has a good philosophical base,
with positive
images
being promoted through
the language used and a speed
and pitch
that is appropriate for young
children.
The next step Tessarose
took was to make tapes on commission
for
an Early
Childhood
Education
company. These were
theme tapes and one was produced
each school term. The response
from these was (and still is)
excellent with orders mostly
from Australia.
"Sing a Song Volume 2" was next on the list, followed
by the highly successful "Dancing
to the Beat".
The dance tape has 20 children’s
dances with instructions
on the cover and introductions
to each dance made by Tessarose's
own character, Colin the
Kiwi. Colin’s involvement
enabled listeners to identify
the dance that was about
to start - but it also launched
Colin’s
career on stage and video.
In
1996 Tessa and Brian did
their first educational workshops,
which proved
highly successful.
Parents and Early Childhood
Educators were keen to learn
how to maximise the potential
of the
Tessarose
music. The
workshop topics were extended
to demonstrate the enhancement
of learning that
music and movement activities
offer.
Being able to measure the
impact of their products
has always
been important
to Tessarose
Productions.
Tessa has
taught
sensory motor and music classes
where music and activities
were tested with
children.
She also
worked with a pre-school
where other teachers used
the music.
Feedback from
the purchasers of the tapes is considered
carefully in the
development
of
new material. Happily,
a common theme
of letters from customers
is that
when the children hear the
music they want
to hear
it over and over
again, and
their focus is maintained
for long periods of time.
People
who
buy one tape often come back
and buy others in the range,
and then
many
people buy
them as gifts.
Working as a team, maximising
the strengths that they each
have,
and having lots
of fun are keys
to the success
of
the Tessarose partnership.
As Brian comments, " The
bottom line for both of us
is that this needs to be
fun. So far we have had heaps
of fun and we can see that continuing."
Tessarose Productions has now produced
over 25 CDs, tapes, videos and DVDs and
sold more than 200,000 copies to parents,
grandparents and early
childhood educators worldwide (An impressive achievement
considering that a Gold
Record in
New Zealand sells 7,500
copies). Tessa and Brian have performed in concert regularly
over the last 10
years, and have successfully
presented workshops at
conferences as far a field as Vancouver, Seattle, St Louis,
Perth, and Alice
Springs.
They have created teaching manuals for teachers to assist
them with the
movements to accompany the music, and have released their
first training DVD
aimed at educators and parents, to accompany the CD "Look
at me I'm Moving,
Volume 3".
|